Browsing Volume 12 No. 2, Desember 2011 by Subject "Consumer attitude"

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MEMAHAMI PENGARUH MODERASI KARAKTERISTIK KONSUMEN DAN FAKTOR SITUASIONAL DALAM PEMBENTUKAN SIKAP DAN NIAT TERHADAP PENGGUNAAN TEKNOLOGI SWA LAYAN

Prasetiani, Titi Rahayu; Purwadi, Didik; Mardalis, Ahmad (lppmums, 2011-12)

The growth in service delivery options based on technology has been remarkable, including in banking services for example by using ATM (Automated Teller Machine) as an alternative choice of service of bank tellers. The ...