MEWASPADAI IKLAN KEPARIWISATAAN SEBAGAI CERMIN KAPITALIS

Abstract

When a Third World country develop tourism with the characterized capitalist ads, it becomes enmeshed in a global system neoliberalism. The international tourism industry is a product of metropolitan capitalist enterprise. The superior entrepreneurial skills, resources, and commercial power of metropolitan companies ads enables them to dominate many Third World tourist destinations. This paper outlines the dynamics of this process, particularly in the context of political economy in Indonesia tourism ads.