The Application Of Quality Function Deployment (Qfd) For Quality Of Indoor Rattan Chairs’ Product Design For European Market (Study At The Center Of Rattan Furniture Industry In Sukoharjo Regency)
Abstract
he study was conducted to determine: 1) the attributes considered important by consumers
as the European market (customer requirement) to the quality of rattan chair’s product
design, 2) customer needs in order of importance the European market will increase the
quality attributes of product design rattan chairs, and 3) attributes to be considered as a
technical entrepreneur rattan furniture requirement in improving the quality of product
design rattan chair for the European market. This study uses an analysis tool HOQ. Objects
that are researched companies rattan furniture rattan furniture industrial Sukoharjo. The
population in this study is the buyers products rattan chair resell such products in overseas
markets. From the results of the study, researchers gave suggestions; the company needs to
pay more attention to the process of finishing the next dimension. Companies need to
conduct a performance improvement of ergonomics dimensions, supported by technical
requirements. Management is expected to maintain and enhance the dimension of the
function / usability, aesthetic dimension and the role of production control matting so that
the target product design quality can be achieved. Companies need to pay attention to the
TR that can not be answered fully CR, so it will increase the relationship TR and CR are
worth 9. And began to realize the importance of product design teams to produce an
attractive product design, innovative and have more value for Europe markets.