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dc.contributor.authorNgalim, Abdul
dc.date.accessioned2012-03-14T07:23:44Z
dc.date.available2012-03-14T07:23:44Z
dc.date.issued2005-04
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dc.identifier.issn1411-5190
dc.identifier.urihttp://hdl.handle.net/11617/481
dc.description.abstractThis study aims at identifying the terminologies used in banking and describing the information presentation of the terminologies. This study employs documentation in the data collection and descriptive as well as interpretative techniques in the data analysis. The result of the study are as follows: (1) The types of the bank information presentation include persuasive oral presentation, simple written package, oral and written combination, written and visual combination, dictionary pamphlet, and transaction practice forms; 2) most terminologies are derived from a foreign language; 3) factors contributing to the continuity of customers include the process of transaction service, motto and strategy of customer service, close distance of the customer’s residence to the bank.en_US
dc.subjectpenyajianen_US
dc.subjectinformasien_US
dc.subjectperistilahanen_US
dc.subjectperbankanen_US
dc.titlePENYAJIAN INFORMASI PERISTILAHAN PERBANKAN DAN KEBERLANGSUNGAN NASABAH BANK DI KOTA SURAKARTAen_US
dc.title.alternativeINFORMATION PRESENTATION OF BANKING TERMINOLOGY AND THE CONTINUITY OF BANK CUSTOMERS IN SURAKARTAen_US
dc.typeArticleen_US


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