Browsing Proceedings by Author "Raharjo, Susilo Toto"
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The Effect of Strategic Orientation on The Competitive Advantage and Business Performance: A Case of Batik SMEs
Iriyanto, Setia; Nurhayati, N; Suharnomo, S; Raharjo, Susilo Toto (ISETH 2019 (International Summit on Science, Technology, and Humanity), 2019)Purpose: In Indonesia, there is one specific type of SME (Small and Medium-Sized Enterprise) that is part of the nation’s cultural heritage, namely Batik SME (Batik is a traditional fabric). This study aims to determine ...