Browsing Proceedings by Author "Wahyono, W"
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Destinasi Wisata Ecospa berbasis Pemberdayaan Masyarakat melalui Kemitraan di Desa Wisata Nglanggeran Gunungkidul Yogyakarta
Wulandari, Lastiani Warih; Baiquni, B; Harmayani, Eni; Wahyono, W (Prosiding Seminar Nasional Geografi UMS X 2019, 2019)Pemberdayaan masyarakat dapat mengembangkan ekowisata untuk mencapai keberhasilan. Penelitian ini mengembangkan ekowisata pada usaha spa yang berbasis masyarakat di desa ekowisata Nglanggeran yang terletak di Gunungkidul, ... -
The Mediating Role of Environmental Concern and Perceived Consumer Effectiveness on the Relationship between Consumer Skepticism Toward Advertising and Green Purchasing Behavior
Waskito, Jati; Wahyono, W (Proceedings of ISETH 2017 (The 3rd International Conference on Science, Technology, and Humanity), 2017-12-13)The purpose of this study was to examine the mediating role of Environmental Concern (EC) and Perceived Consumer Effectiveness (PCE) on the behavior of Green Purchasing. Survey with questionnaire instrument involving 299 ...