Content Analysis Of Film “Cerita Tentang Skouw Di Papua (A Story About Skouw In Papua)”

Abstract

Information develops rapidly. It is proved from the number of mass media presenting information. The closed relationship between the media in this case the film and information make them inseparable. Information received can be positive or negative, depending on how the receicers perceive it. The ability to process information is called literacy. In community development, literacy means the ability to obtain, process, and use information. In order that the information received is useful, the receivers should be able to proceed and use it wisely. This study aims to determine the information/content of the message in the film “Cerita tentang Skouw di Papua (AStory about Skouw in Papua)” which tells about language and culture research at three villages, namely Skouw Mabo, SkouwSae and SkouwYambe, Muara Tami, Jayapura, Papua. The study used descriptive method and applied content analysis technique to gain an overview of the message delivered systematically. The results show that the film was produced by UPT Balai InformasiTeknologi LIPI in 2015, with duration 24:50 minutes, featuring three researchers and five public figures, a pidgin language speaker and elementary school children. At minute 18:18, it is found that at Skouw Mabo, SkouwSae and SkouwYambe, their native languages were used only by the older generation; the children did not use it (minute 16:50). Effort made to preserve the Skouw language, mentioned at minute 21:16, was by creating a small place for learning Skouw language in a traditional house called Fa.