POLA DISTRIBUSI KOMODITAS KENTANG DI KABUPATEN BANDUNG, JAWA BARAT
Abstract
The study was conducted in Bandung District, West Java on 2005. Primary data were
collected through interview with potato’s farmers (who grow Granola variety and
Atlantic variety) and potato’s trader. Method of analysis is quantitative and
qualitative analysis. The results of the study are as follow: (1) There are two kinds of
marketing pattern of potato in West Java: (a) Marketing pattern of Granola variety
which is distributed to several market especially central market. Majority of Granola
variety is for household consumption; and (b) Partnership pattern between farmer’s
group or farmers with PT Indofood FM for Atlantic variety. Most of this variety is
used as a raw material for food processing industries; (2) Most of potato’s farmers
sell their product to village collectors, and potato’s farmers who have large scale of
potato’s farm can directly sell to district traders and central market. (3) Atlantic
variety were distributed through Farmer’s Group to Partner Company.