Browsing Seminar Nasional dan Call for Papers SANCALL 2014 by Subject "elational marketing"
Now showing items 1-1 of 1
-
Implementasi Strategi Pemasaran Relasional dan Pengaruhnya terhadap Kepuasan Pelanggaan (Kajian Empiris pada Pelanggaan Bisnis Ritel di Kota Surakarta)
(Universitas Muhammadiyah Surakarta, 2014-08)This study aims to analyze the influence of relationship marketing variables such as: communication, commitment, trust, and quality service to the customer satisfaction in retail business. The research sample is 100 ...