Pengaruh Return on Equity dan Debt to Equity Ratio terhadap Harga Saham pada Perusahaan Sub Sektor Perdagangan Eceran yang Terdaftar di Bursa Efek Indonesia Periode 2013-2017

Abstract

The purpose of this study was to determine the effect of Return On Equity and Debt to Equity Ratio on Stock Prices both partially and simultaneously on Retail Trade Sub Sector Companies Listed on the Indonesia Stock Exchange for the period 2013-2017. The approach taken in this study is an associative approach. Data collection techniques in this study are documentation techniques. The data analysis technique in this study used Classical Assumption Test, Multiple Linear Regression, Hypothesis Test (t Test and F Test) and Determination Coefficient using SPSS Software version 22.00. The results of this study prove that partially Return On Equity has a significant effect on Stock Prices, partially Debt to Equity Ratio does not have a significant effect on Stock Prices, simultaneously Return On Equity and Debt to Equity Ratio have a significant effect on Stock Prices.