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| dc.description.abstract | The concept of rural tourism in Indonesia began to develop in 2000. The
village is packed, developed for tourists who want to enjoy a unique and
extraordinary experience as the locals live their lives. Kenep tourism village brings a
creative theme, namely business activities that have unique creations. The creativity
of the population is interesting to be explored by tourists. Creator of Kenep creative
tourism village was developed through the cooperation of the village government of
Kenep Village, Lumbung Budoyo organization and all villagers. The spirit of
developing a tourist village is still constrained by a lack of knowledge about
appropriate marketing methods. The purpose of this community service activity is to
improve marketing understanding for the creative tourist village manager Kenep
Sukoharjo. Activities are carried out in stages, namely observation, planning and
implementation of marketing training. Observation to get the result that the tourism
activities have been running with various shortcomings so that the creative tourism
actor Kenep Sukoharjo very supportive of marketing training. Implementation of the
marketing training went smoothly with the enthusiasm of the participants who
consisted of 20 people creative tourism actor Kenep Sukoharjo. the training resulted
in the design of brochures, videos and website of the creative tourist village of Kenep.
To achieve the success of the marketing need follow-up on the spirit and consistency
of tourism actors, network expansion and website maintenance. | id_ID |
