Browsing Volume 12 No 1, Mei 2010 by Author "Yuwono, Susatyo"
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Hubungan antara Emotional Bonding dan Citra Kualitas Produk dengan Minat Membeli pada Konsumen
Puspitasari, Ika; Hidayat, Thulus; Yuwono, Susatyo (UMS, 2010-05)This study has the objective, (1) determine the relationship between emotional bonding and the image quality of the product by the consumer buying interest, (2) determine the relationship between emotional bonding with ...