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dc.contributor.authorSaputro, Edy Purwo
dc.contributor.authorAchmad, Nur
dc.date.accessioned2015-04-11T03:38:27Z
dc.date.available2015-04-11T03:38:27Z
dc.date.issued2014
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dc.identifier.urihttp://hdl.handle.net/11617/5625
dc.description.abstractSinergi antara teknologi dan layanan perbankan cenderung berkembang pesat sehingga berpengaruh terhadap kepuasan nasabah, baik dari bentuk layanan offline (tradisional) ataupun layanan online (modern). Konsekuensi dari realitas ini adalah tuntutan terhadap loyalitas dan juga niat untuk menerima adopsi e-banking. Tujuan penelitian ini adalah membangun suatu model stimulus terhadap keyakinan individu untuk menerima adopsi e-banking dengan mengacu fenomena layanan berbasis mandiri. Sampel penelitian ini adalah 100 mahasiswa yang mewakili karakteristik kelompok familier dengan internet dan transaksi online. Teknik analisis menggunakan model maximum likelihood dengan uji struktural model. Hasil analisis menunjukan variabel persepsian kemudahan dalam penggunaan berpengaruh positif terhadap keyakinan individu, sedangkan variabel lain yaitu persepsian keamanan, persepsian privasi, dan juga persepsian kemanfaatan tidak berpengaruh terhadap keyakinan individu. Hasil analisis juga menunjukan bahwa aspek keyakinan individu berpengaruh positif terhadap sikap sedangkan sikap berpengaruh positif terhadap niat adopsi e-banking. Meski hasil penelitian ini mendukung sejumlah riset sebelumnya, namun keterbatasan penelitian ini menjadi peluang untuk melakukan riset lanjutan.in_ID
dc.language.isoidin_ID
dc.publisherUniversitas Muhammadiyah Surakartain_ID
dc.subjectkeyakinanin_ID
dc.subjectniatin_ID
dc.subjectadopsiin_ID
dc.subjecte-bankingin_ID
dc.titleModel Stimulus Terhadap Keyakinan Individu dalam Adopsi Teknologi Perbankan Berbasis Self-Service Technologies: Kasus E-Banking di Soloin_ID
dc.typeTechnical Reportin_ID


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