Browsing Seminar Nasional dan Call for Papers SANCALL 2013 by Author "Nugroho, H Arif Julianto Sri"
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Model Empiris Student Based University Reputation Terintegrasi Sebagai Strategi Mencapai Keunggulan Kompetitif Perguruan Tinggi Swasta
Nursito, Sarwono; Nugroho, H Arif Julianto Sri (Universitas Muhammadiyah Surakarta, 2013-04-23)The search for source of superior and sustainable competitive advantage often lead to intangible resources. There are many kind of intangible resources and one of them is reputation. The highly competitive business ...